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    Marketing Your Home

    TH Image Home Marketing

    OUR STRATEGY

    We live in a digital age and Kevin Kalyan Realty recognizes this, adapting and evolving our marketing strategy to current trends and tailoring demographics relevant to your home. Every home is unique and that’s why we personalize every marketing strategy to compliment the sale of your home best. When you list a home with us, our marketing specialist uses the most popular platforms to gain your home the maximum exposure to home buyers and, as a result, maximize your profits.

    HOW ARE WE MARKETING YOUR HOME?

    Marketing a home is more than posting and hoping. It is about strategically advertising at the right time, in the right place, to the right people.

    Syndication Image
    Posting times will vary by website and are generally dependent on the timelines created by the MLS and each website. Your listing will also be submitted to the IDX system, which posts your listing on other broker websites, as subscribed to by those brokers. Listings that the client chooses not to allow AVM or comments will not display on Zillow, Trulia, and many other sites.

    THE IMPORTANCE OF MARKETING YOUR HOME ONLINE

    • 90% of home buyers searched online at some point during their home buying process. (NAR 2012 Profile of Home Buyers and Sellers)
    • 100% of home shoppers used the internet to research a specific home. (NAR 2012 Profile of Home Buyers and Sellers)
    • For 42% of home buyers, the first step in the home-buying process was looking online for properties. (NAR Profile of Home Buyers and Sellers 2013)
    • 14 % of home buyers first looked online for information about the home buying process. (NAR Profile of Home Buyers and Sellers 2013)
    • 78% of new home shoppers visit 3+ sites prior to taking action on a real estate site. (Google & Complete New Home Shopper Survey, 2012)